DanielPT wrote:dr-baker wrote:ibsey wrote:I think an honourably mention in the "With Apologies to Rembrandt" award should go to The Hesketh 308D (used between 1976 & 1977), where Penthouse became the first - and so far - only porn peddling sponsor in F1.
http://www.google.co.uk/imgres?imgurl=h ... 29,r:5,s:0
In these more politically correct times, its hard to imagine F1's bigger corporates players feeling comfortable about lining up next to a purveyor of adults-only material, but at the time Penthouse's sponsorship was apparently more a source of mild amusement in the paddock than anything else. More Benny Hill than Graham Hill it has to be said.
Don't forget that Surtees at a similar time was sponsored by Durex, manufacturers of speciality rubber balloons...:
I actually like this last Durex livery.
Ah yes. I read in Murray Walker's autobiography, that the reason the BBC refused to show the 1976 British GP on TV was because of the Durex livery. The race, which was held at Brands Hatch that year, was due to be broadcast live on TV. However prior to its start the BBC had a massive row with Surtees, because they wouldn't remove the Durex livery and that was the reason that BBC TV withdrew their cameras from the race.
Ironically I reckon Durex got much more publicity from this controversy, than they probably would have done, had BBC not kicked up a fuss. So I bet Durex were pretty pleased!
Incidentally Before Surtees, in 1975 Durex sponsored the Lola/Chevrolet T400 of Richard Scott in the British F5000 Championship. When the Beeb showed one of the races live, his team had to remove all sponsor stickers from the car. Trouble was, Scott won that race (IIRC it was his only ever win in F5000), and appeared at the podium celebrations with his helmet, complete with Durex logo!
![Laughing :lol:](./images/smilies/icon_lol.gif)
Here's a photo of the car...
http://www.google.co.uk/imgres?imgurl=h ... 80&bih=905